Research

We are proud to announce that our article “Digital, Social Media, and Mobile Marketing in industrial buying: Still in need of customer segmentation? Empirical evidence from Poland and Germany” has been published in “Industrial Marketing Management” (VHB Ranking B). The Journal is regarded as a leadi...

On 8th February 2018, Prof. Dr. Kai-Ingo Voigt gladly accepted the invitation of Ulrich Ziegenthaler, Head of the Department of Vocational Schools in Nuremberg, and Prof. Dr. Karl Wilbers, Chairholder of Business Education and Human Resource Development, to a panel discussion entitled “Vocational Ed...

The Chair of Industrial Management would like to announce the publication in leading international journals of research articles discussing how Industry 4.0 impacts industrial value creation. Julian Müller, Oana Buliga, and Kai-Ingo Voigt analyze how small and medium-sized enterprises can profit fro...

Professor Voigt and the Chair´s entire team send you the kindest Season´s Greetings for 2017. With great thankfulness, we look back on a year full of interesting encounters, happenings, talks, and discussions. Just have a look at our short summary of selected highlights and activities from the pa...

On December 12th, the doctoral graduation ceremony of the School of Business and Economics at the Friedrich-Alexander University Erlangen-Nürnberg took place. In total, 44 candidates successfully completed their PhD. The Chair of Industrial Management proudly presents four PhDs among those gradua...

On December 1st and 2nd, the annual meeting of the Erich-Gutenberg-Arbeitsgemeinschaft Köln e.V. (EGA) took place at Excelsior Hotel Ernst in Cologne. This year’s topic of the meeting was “Digital Leadership”. Initially, Prof. Dr. Kai-Ingo Voigt, president of the EGA, welcomed the participants an...

On November 29th and 30th, Professor Dr. Stefan Asenkerschbaumer - Bosch-CFO and Honorary Professor of the Chair of Industrial Management - headed the program committee of the annual meeting of the Schmalenbach-Gesellschaft für Betriebswirtschaft e.V., the "71. Deutscher Betriebswirtschafter-Tag" in...

Professor Voigt and the Chair’s entire team cordially congratulate Daniel Kiel for the completion of his doctoral dissertation entitled “The Impact of Industry 4.0 on Industrial Value Creation – Strategic Insights and Implications for Established Manufacturing Companies”. In his scientific work, Dan...

The Chair is pleased to announce its latest research publications in the fields of Industry 4.0, innovation management, crowdfunding, and cooperatives. A comprehensive analysis of Industry 4.0 is provided by the article “The Influence of the Industrial Internet of Things on Business Models of Establ...

The Chair of Industrial Management had the honor to present its major research areas at the Bavarian-Russian conference at the Friedrich-Alexander University: “Digitization of the Industrial Value Chain & Industry 4.0”, “Management of High-tech Innovations”, “Organizational Creativity”, “Busines...